Amman, Jordan – January 9, 2025 – BCI, the exclusive official distributor of Xiaomi products in Jordan, has announced the reopening of its store at City Mall in a new location, directly across from the previous branch on the B1 level, which is dedicated to banks. The newly designed store boasts a larger façade and more spacious layout, providing customers with a broader selection of products. As a result, BCI’s Mi Store network now spans multiple locations, including Sweifieh Village, City Mall, Dabouq Avenue, Aqaba, Zarqa, and Irbid.
The Mi Store at City Mall is the latest addition to Xiaomi’s retail presence in Jordan and offers an exceptional shopping experience for customers of all ages. The store features a wide range of premium products, including smartphones, tablets, smart home devices (IoT), and accessories, all in one place, supported by a distinguished warranty from the official distributor in the Kingdom.
In conjunction with the opening of the new store, BCI is also launching pre-orders for the new Redmi Note 14 series, with its global Launching event and direct sales set to begin on January 17, 2025. The series boasts a durable design, a professional 200MP camera, and AI capabilities.
Mr. Fadi Baransi, CEO of BCI, remarked: “We are proud to open our seventh Mi Store in Jordan. This opening reflects our strong commitment to expanding our presence in the Jordanian market and bringing the latest innovative products to our customers. Our goal is to continue providing an exceptional shopping experience and a wider range of advanced options to meet the growing needs of our customers in Jordan.”
Xiaomi is a global leader in technology, currently present in over 100 countries and regions worldwide, with approximately 685.8 million active users each month. Known for its high-quality products and competitive pricing, Xiaomi has rapidly become one of the most sought-after brands in Jordan, achieving significant success in the local market.
